Our Services

Event management is not party planning. It is much, much more. A successful event focuses on what the event’s goal is and achieving it, successfully. SG Comms offers PR that is tailored for the needs of each customer. Communication and Event Management solutions to AMPLIFY brand awareness and presence. We also offer Communication and Personal Brand workshops to equip the customer on how one should profile themselves.

We offer both internal and external communication and event management services throughout the campaign. This helps in specializing in media relations, stakeholder engagement, exhibitions and events. Our mission is to bring our clients closer to the target audiences and to implement strategies in a practical and economical way.

You don’t always have the resources you need to create your desired brand. Sometimes your product might still be a work in progress but you need to sell it to a growing product. In such circumstances, your company will need the use of effective branding that will give your company all the attention It deserves. Many don’t understand the fundamental basics of branding which entails managing the execution of the internal communications plan and identifying new and growing existing communications channels within the company.

Relationship building is also an important pillar of branding as you will constantly have to liaise with stakeholders, develop and maintain those relationships and integrate the company with programmes and initiatives that put you in good light.

Owning a small business in South Africa can give you the unique opportunity to assist in the skills development of under-educated individuals in the country. By providing training to unskilled/semi-skilled labourers to perform specific functions in your area of business, can save you the cost of finding someone who is already qualified in the field, thus creating great job opportunities. At SG Comms, we provide practical soft skills training and business etiquette to help with upskilling employees in making them more efficient in the company and helping them fulfil a higher function. Our flagship courses which focus on Soft Skills Management:

– Customer Service
– Time Management
– Emotional Intelligence
– Effective Office Administration
– Small Business Management

Brand Management of the company is the “what” and Strategic Marketing and Planning is the “How” of establishing and expanding the business.

Strategic marketing planning involves combining customer experiences with the overall direction the company wants and needs to take in order to succeed. Creating strategies for a company also helps facilitate a common understanding among all stakeholders in the organization. At SG Comms, we compile the strategy by identifying:

– The company positioning
– Goals and strategies of what you want to achieve
– What are the Market Opportunities
– Defining what the Target Market is
– Deciding on the company’s budget

The aim of a Marketing Plan is to envision the growth of the company’s market share which results in more revenue and profits. We guide you on strategies that will assist the company in timeous planning and thus lessen the operational costs.